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Fossil x Nick Jonas Campaign
Time is yours to spend, and Nick Jonas certainly makes the most of it in an episodic campaign centered around perfect timing. Whether it be a missing bowling team member, a flat tire, or a diner line cook who’s stuck in traffic, Nick humorously steps in to save the day in new jersey-inspired locales.
Each episode follows a similar formula — a newspaper (with fun “nick” headlines) reveals our lead, and a Fossil watch tells him he’s got time to spare. Each scenario serving as a reminder — there really is potential in every. Single. Minute.
CD: Chetna Callahan + Randy Saunders
Sr. Copy Writer: Meghan Chestnut
